Gavin Sequeira interviews James Tuckerman – Corporate Affairs Officer Turned Digital Publisher and Business Growth Hacker

Interview With James Tuckerman

In this podcast, James shares his journey of studying Arts and Law and qualifying as a lawyer but never ending up in the profession, often cited as someone who was too ‘hip hop’. This was the universe signalling that he was meant for something else. He started his career in public relations, corporate affairs and investor relations at a large telco company, where he worked on fun promotional events launching various products and raising capital for various projects. This then transitioned into corporate issues management dealing with some very morally challenging projects and it was at this point, where James questioned the integrity and authenticity of what he was doing, his contribution to the world, and where his true purpose lay. A chance meeting with a venture capitalist gave him the confidence to take a ‘micro gamble’ during the GFC and launch a blog, which ended up becoming Anthill magazine, and now rates as one of the top business and finance print magazines in the country.

James believes strongly in following one’s passion and convictions and not feeling lost like a cog in the wheel in some large organisation. He mentions the benefits of taking little micro gambles on what you believe in and is living proof that you can change your lifestyle and destiny doing what you are passionate about. He relocated his family to the country where he and his family enjoy the clean air and relaxed country lifestyle, nevertheless, he continues to make waves in the business community through his multiple projects. In addition to Anthill magazine, James is co-founder of B2B Group, which includes online school and community, where you can find a variety of useful courses, automated tools and software to help you as a small business owners make your journey easier. Visit to connect with James and his team.

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