Gavin Sequeira interviews Frank De Palma

Product Marketing Manager Turned Advertising & Design Agency Owner

Interview with Frank De Palma

In this podcast, Frank shares his personal journey of how he made the daring choice to pave his own path and leave behind a well-established career in the corporate world. In his early 20’s he was already a successful marketing and product manager for some of the biggest brand names in the country like Cadbury, Kraft and Uncle Tobys. However, Frank noticed that there was a lot of opportunities left on the table that the big corporations were constantly leaving behind. Also, there was no central place for clients to get the help they needed and the marketing, design and advertising world were very segregated.

In a bold move, Frank made a decision to back himself and his skills and create his own business that would bring all the pieces of the puzzle together in one place and create a unique one-stop-shop experience for the client and deliver exceptional value. Now well over 20 years in business for himself, Frank still prides himself on looking after his clients needs ensuring they get the very best service. His business Pinpoint Design Group (www.pinpointdesign.com.au) now looks after some of the biggest brands in the country and yet Frank is still humble and happy to help where he can. For a truly remarkable story of success, follow Franks story, as he shares the challenges he faced and overcame and how to remain resilient in tough times. This is a must for all aspiring business owners!

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